Collaboration · Complete marketingKD – The Devil
SouthSide Studio handled the complete marketing for KD – The Devil, starring Dhruva Sarja.
We own the attention your release needs. SouthSide Studio is a Bengaluru (Bangalore) film marketing agency operating the Namma Sandalwood Kannada film and meme network, with 684 public campaign dashboards. We promote Kannada films, and run the Karnataka leg of Telugu, Tamil, Malayalam and Hindi releases. Every client gets a dashboard listing their delivered posts. Explore our client collaborations and our pages' own coverage →
Search any Kannada film, actor, director or bannerLive client dashboards · Per-campaign reports · AI-driven insights · Pages we own
ಕನ್ನಡದಲ್ಲಿ ಚಿತ್ರ ಪ್ರಚಾರದ ಯೋಜನೆ ನೋಡಿ →
Plan a Kannada film launch or a release reaching audiences in Karnataka. Explore Kannada social media campaigns for brands too.
No reseller chain, no vague inventory, no waiting for someone else to confirm the slot.
Bring your dates and audience. Compare the proposed work with our documented client campaigns before you commit.
Explore complete-marketing collaborations, direct client work and documented social campaign delivery. Each case explains the scope and links to the recorded post-by-post evidence.
SouthSide Studio handled the complete marketing for Bail, starring Dr. Shivarajkumar, working directly with KVN Productions.
See the Bail marketing scope and social results →Direct collaborationSouthSide Studio handled marketing for City Lights, working directly with Duniya Vijay.
See the City Lights marketing scope and social results →Direct collaborationSouthSide Studio runs the Ramayana social campaign on its Kannada film and meme network, working directly with DNEG and Monster Mind Creations.
See the Ramayana campaign and social results →
Collaboration · Complete marketingSouthSide Studio handled the complete marketing for KD – The Devil, starring Dhruva Sarja.
Collaboration · Complete marketingSouthSide Studio handled the complete marketing for Mango Pachcha.
Collaboration · Complete marketingSouthSide Studio handled the complete marketing for Bail, starring Dr. Shivarajkumar, working directly with KVN Productions.
Collaboration · MarketingSouthSide Studio handled marketing for City Lights, working directly with Duniya Vijay.
Collaboration · Social campaignSouthSide Studio runs the Ramayana social campaign on its Kannada film and meme network, working directly with DNEG and Monster Mind Creations.
Collaboration · Social campaignSouthSide Studio runs the Lambodhara 2.0 social campaign on its Kannada film and meme network.
The linked dashboards record social posts and available measurements. Each case states the scope of our collaboration; these dashboards do not measure the full marketing assignment across every channel.
Client campaignPast client delivery with a published format breakdown and post-by-post results. Film artwork identifies the project.
Client campaignPast client delivery with a published format breakdown and post-by-post results. Film artwork identifies the project.
Client campaignPast client delivery with a published format breakdown and post-by-post results. Film artwork identifies the project.
Client campaignPast client delivery with a published format breakdown and post-by-post results. Film artwork identifies the project.
Views are cumulative post views; summed reach can count the same account across posts. These figures do not establish ticket sales. How to read campaign results →
Audiences share memes voluntarily — zero media spend on distribution.
Comment sections turn a post into a two-way cultural moment.
Native creators speak the audience's language, not corporate copy.
Trend-jack a moment within hours, while it's still relevant.
Paid ads rent attention. Memes earn it.
Strategy through execution, run on pages we own — so nothing gets lost in a reseller chain.
End-to-end collaborations with actors, creators and niche influencers — from concept and coordination to posting and reporting. See talent PR and our network's person dashboards.
High-reach meme pages and trend-based content tailored for Kannada and South Indian audiences. Client example: Love Mocktail 3. Brand work: brand campaigns.
Need trailer breakdowns, teaser reactions, song analysis or review-led promotion? We work with a separate reviewer category that can make tailored content for cult cinema audiences.
Script, shoot and edit scroll-stopping reels, promos and branded videos for launches and ongoing campaigns.
Digital-first campaign support for short films, anthology titles and YouTube-led releases that need the right niche audience, not just broad reach. Results: short movies · anthology films.
360° launch plans for movies, products and events — page mapping, posting calendar, creative plan and performance tracking. Client examples: Premada Oorali and Peter.
All services: Kannada movie promotion · Meme marketing · Influencer marketing · Actor & talent PR · Instagram film marketing · Trailer & song launches · Short films & anthologies · OTT release promotion · Social media for brands · Movie reviewer campaigns · Telugu, Tamil, Malayalam & Hindi films in Karnataka (Telugu, Tamil, Malayalam, Hindi) · Website design · all services →
Give people one place to explore your projects, understand your services and enquire. We build for production houses, film professionals, gyms and businesses of every kind.
₹15,000 initial deposit · ₹10,000 before going live. Target delivery: 3–5 days after complete content approval and deposit, with capacity confirmed. Domain, hosting and renewals are separate.
We don't only push films through meme pages. We also work with a separate category of movie reviewers and analysis creators who can make tailored content for audiences that actively follow cinema discourse.
Before release: teaser reactions, trailer analysis, soundtrack conversation and expectation-building.
At release: review-led posts, critic-style takes and creator opinion content that feels native to film audiences.
Beyond films: the same format can support short films, anthology projects and digital-first releases that need credibility with a specific viewer base.
Not every campaign needs only mass reach. Some need the right kind of attention.
Most agencies buy your placement from someone who buys it from someone else. We're the page owners. When you run with us, you're talking to the people who actually press post — which is why we can go live in 72 hours and tell you exactly what happened afterwards.
SouthSide Studio was founded in November 2025 in Bengaluru, bringing together the Kannada meme and film pages we have been building since 2019. Our flagship — Namma Sandalwood — is our Kannada film and entertainment community. We report from the Meta API post by post, so every number we quote you is one you could audit yourself.
684 campaign dashboards public, post by post · Brand campaigns alongside the films · More about who we are and how we measure →
SouthSide Studio is a team of 10–15 people in Bengaluru.
Co-founder
Co-founder of SouthSide Studio, the Bengaluru film marketing agency behind Namma Sandalwood.
Co-founder
Co-founder of SouthSide Studio, working alongside Nithin Prakash and the campaign team.
Campaign & Creative Lead
Leads editing for our marketing campaigns and manages multiple client campaigns, combining creative delivery with client coordination.
No resellers inflating cost or diluting control.
An in-house bench of meme-makers and video editors — viral creative at a pace and polish most agencies can't match.
We know what makes each district laugh.
Humour written by locals, for locals.
Live in 72 hours — hours for trend-jacks.
A written report at the end of every campaign — creative, spend, outcome.
Not a monthly PDF. A link that updates as the campaign runs.
We use AI to find the angle, then measure what it actually did.
Client collaborations and our pages' own coverage, with measured and estimated rows labelled.
Leading Sandalwood names and one of Karnataka's biggest music labels follow our Namma Sandalwood page.
These celebrities & Anand Audio follow our Namma Sandalwood page — a signal of the credibility and influence of our digital community.
OTT platforms, consumer brands and star collaborations — each one on our brand campaigns page with its campaign post.
Six city communities alongside statewide Sandalwood and niche pages. Plan the digital publishing mix around your audience; our staff visit clients throughout Bengaluru.
Film & fan pages
Urban & lifestyle
Heritage & local
North Karnataka hub
Border culture
Malnad region
Semi-urban belt
Communities & fandoms
Film-grade creative and network reach, pointed at whatever you're launching.

We brought together 100+ of Karnataka's top meme page admins for a meet-and-greet with Zee Kannada and ZEE5 — the people behind the state's most-loved pages, in one room. The faces stay hidden; the impact doesn't.
Watch the reel →Punchy single-frame posts built for saves & shares.
Short-form video native to how Karnataka scrolls.
Sharp, community-driven humour with mass appeal.
Ride live cultural moments within hours.
24-hour bursts with polls, links & swipe-ups.
Coordinated multi-page drop for maximum saturation.
A tight, transparent pipeline — most campaigns go live within 72 hours.
Goals, audience, KPIs
Angle & format mix
Native creators build
You sign off fast
Coordinated drop
Transparent results
When the brief is clear, we usually come back with something operational: what we'd run, where we'd run it, and what we'd expect it to do.
A shortlist of the pages, regions or communities we would actually use for your campaign.
The likely meme, reel or story angles based on the audience and the moment you're entering.
A grounded expectation based on comparable pages and recent performance, not a made-up headline.
Share your film, dates, Kannada audience and official assets. These are starting points for a written scope; the quote defines the page list, creative, approvals and reporting.
Use the release checklist · Compare quote scope · Send your film brief → · Plan a Kannada brand campaign →
Inspect the recorded social-post figures and individual links, with any estimates labelled on the dashboards. KD – The Devil and Love Mocktail 3 were our collaborations, and Ramayana is a current collaboration; Toxic is our network's own coverage. The social results do not measure every marketing channel. See every campaign →
Network coverageSustained coverage on our pages across the teaser, song drops and the release window.
Collaboration · Complete marketingComplete marketing for KD – The Devil, starring Dhruva Sarja. The figures below cover recorded social posts.
Collaboration · Social campaignOur social campaign for Ramayana, from 14 October 2026, with DNEG and Monster Mind Creations. The figures below also include our pages' earlier coverage around casting and first-look moments.
Client campaignRomance-led creative mix of memes, reels and community moments.
3,646 measured archive posts published from Oct 2025 – Sep 2026 have recorded 675M cumulative views. These are lifetime post totals grouped by publication date; they do not measure views received within that period. These figures count unique posts in the measured network archive, including posts outside film dashboards. Dashboard sums cover a different set and can include crossover posts more than once and labelled estimates. Read the measurement method →
Most agencies send you a deck at the end of the month. Every client who runs with Namma Sandalwood gets a private dashboard instead — the same system that powers our public results page, filtered to your campaign.
Your numbers update as the campaign runs. Check them at 2am mid-launch if you want — you don't wait on us to compile anything.
Every post we publish for you, with its own views, likes, shares and saves pulled straight from the Meta API. Nothing aggregated away.
At the end of each campaign you get a written breakdown — what we ran, what landed, what didn't, and what we'd change next time.
Want to see the format before you sign anything? Our own numbers are public — every campaign, post by post →
Our internal team works from one portal. Each client we onboard can also get a separate login ID and password for a personalized dashboard where only their campaigns are visible.
SouthSide's operating system for campaign management, reporting, assets and execution across the network.
Every onboarded client can get a private login with a personalized dashboard. We add the campaigns they should monitor, and they can track results without seeing anyone else's data.
If you want to understand the reporting format before onboarding, browse our public campaign dashboards and then move to a private client login once your campaign starts.
We're an AI-first marketing company — not as a label, but as the reason we can answer questions other agencies can't.
Sharper angles. We can see which creative actually moved a comparable film — not which one we remember liking.
Faster trend-jacks. Pattern-spotting across the network tells us what's rising while it's still rising.
Honest measurement. The same pipeline that finds the insight reports the result, so we can't quietly grade our own homework.
Most agencies guess, then report. We measure, then decide.
Recorded posts across our network, with figures measured from the Meta API. These records include our own coverage; they do not establish a client endorsement.
Recorded posts cover KD – The Devil, Balaramana Dinagalu, Gharga and Landlord.
Recorded posts cover Toxic, Ramayana, Dragon and the KGF titles.
Recorded posts cover Toxic, Sapta Sagaradaache Ello and Ticket.
Dated, sourced updates on Kannada films: release dates, trailers, songs, cast and OTT, written in our own words. All Kannada film news →
Judge an agency by evidence, and ours is public. SouthSide Studio is a Sandalwood-first film marketing agency in Bengaluru. We handled the complete marketing for Bail, working directly with KVN Productions, and for KD – The Devil and Mango Pachcha. We also handled marketing for City Lights, working directly with Duniya Vijay. We also run social campaigns for Ramayana, working directly with DNEG and Monster Mind Creations, and for Lambodhara 2.0. Each has a case study at southsidestudio.in/case-studies, where our client collaborations are marked separately from our Namma Sandalwood pages' own film coverage. Our dashboards at southsidestudio.in/campaigns include both, with post-by-post numbers. Ask any agency to show its results the same way.
Meme marketing places your brand inside content people actually want to share — jokes, trends and cultural references native to the platform — instead of interrupting them with an ad. Because the audience shares it voluntarily, distribution costs nothing beyond the creative, and the message arrives with the credibility of the page that posted it rather than the suspicion of a banner.
We own and operate them — 100+ pages across Karnataka. There is no reseller between you and the feed, which is why we can publish within 72 hours, control exactly how the creative reads, and show you the underlying numbers instead of a summary someone else gave us.
It depends on how many pages you need, the creative mix and the campaign length, so we quote per brief rather than off a rate card. Our packages run from always-on brand presence through to full-network launch blitzes. Send us the brief and you'll get a plan, a page list and a views projection back.
Most campaigns are live within 72 hours of a signed brief. Trend-jacks — where we build creative around a cultural moment while it's still moving — go out in hours, because the people writing the posts are the people who own the pages.
Our network has city communities in Bengaluru, Mysuru, Hubballi, Belagavi, Shivamogga and Hassan, alongside statewide Sandalwood film and fan pages and niche communities. We plan digital publishing around the audience in your brief. Staff visit clients throughout Bengaluru.
Our staff visit clients throughout Bengaluru. Client meetings are available 24 hours a day, Monday–Sunday (IST); call or WhatsApp to arrange the time and place.
Every client gets a private live dashboard that updates while the campaign runs, showing each post's views, likes and shares pulled directly from the Meta API. At the end of every campaign you also get a written report covering what we ran, what landed and what we'd change. Our own network numbers are published publicly for the same reason.
No. Kannada film promotion is our deepest specialism, but the same network has run campaigns for OTT platforms, food delivery and restaurant brands, retail, apps, fitness and healthcare. Each is on our brand campaigns page.
Yes. We run the Karnataka leg of the release: Kannada-language creative on our Kannada film and meme pages, Kannada creators and reviewers, timed to your Karnataka dates and coordinated with your distributor and home-market agency. See the plans for Telugu, Tamil, Malayalam and Hindi films. Our staff meet clients in Bengaluru; teams elsewhere brief us on WhatsApp or email.
AI reads every post we've ever published, attributes each one to a campaign, and joins it to live performance data. That's how we can tell you which creative actually moved a comparable title rather than which one we remember liking, and how our dashboards stay current without anyone compiling a spreadsheet.
Send us the film, brand or product and who you need to reach. You'll get back a campaign plan, the actual page list we'd run it on, and a views projection based on what those pages did last month.
Tell us the brief and we'll come back within 24 hours — usually with a page list and a plan, not a brochure. Based in Bengaluru, running campaigns across Karnataka.
Our staff visit clients throughout Bengaluru. Client meetings are available 24 hours a day, Monday–Sunday (IST); call or WhatsApp to arrange the time and place.
The enquiry service accepted your brief. We will reply using the contact details you provided.